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Press releases
FOR THE NEXT GENERATION:
ARMEDANGELS LAUNCHES FIRST KIDS CAP
With the YENAAS KIDS, ARMEDANGELS brings the iconic Å-logo to kids’ heads for the first time, making it clear: conscious style knows no age. The new cap was specially developed for children between six and ten years old and is now available in five vibrant colors.
ARMEDANGELS & WIKIPEDIA JOIN FORCES TO PROMOTE FREEDOM OF INFORMATION
Cologne, May 5, 2025 – ARMEDANGELS and the Wikimedia Foundation, the non-profit organization behind Wikipedia, are joining forces to celebrate one of the world’s most powerful tools: free and accessible knowledge. At a time when access to reliable information empowers both individuals and entire communities, this partnership sends a clear signal in favor of open access to independent knowledge.
DETOXDENIM - THE FUTURE OF DENIM FEELS BETTER
Cologne, February 2025 – We're making our jeans even more comfortable – both in terms of look and feel. A new finishing technique gives them the soft, perfectly worn-in feel of genuine vintage jeans. The result: a lighter, airier wearing experience. We've also improved the performance of our stretch jeans. A new, GOTS-certified softener ensures greater elasticity. This means the jeans retain their shape, stretch less, and are more robust – for a longer lifespan.
ARMEDANGELS SETS A STAND FOR DEMOCRACY WITH PROMINENT SUPPORT
Cologne, February 2025 – With the Democracy Collection, ARMEDANGELS, together with artist Eike König, calls for political participation, thereby sending a strong message for the 2025 federal election. The collection sends a strong message for democracy – supported by prominent voices such as Jella Haase, Brix Schaumburg, and Luisa-Celine Gaffron. They make it clear: democracy is not a foregone conclusion – every vote counts! In addition to two T-shirts, the collection also features a sweatshirt and a cap.
ARMEDANGELS AND 1. FC KÖLN LAUNCH A LIMITED COLLECTION AS A HOMAGE TO THEIR COMMON HOMETOWN COLOGNE
Step into spring in style: Discover our head-to-toe denim looks that redefine casual chic. From premium fabrics to irresistible styles, our collection promises to upgrade your wardrobe—always crafted with people and the planet in mind.
LOOKBOOK AUTUMN 25
LOOKBOOK SUMMER 25
LOOKBOOK SPRING 26
LOOKBOOK WINTER 25
SPOKESPERSONS
Martin Höfeler
CEO
Christiane Bördner
Interim Creative Director
andre hennigers
director global sales
julia kirschner
Director impact and innovation
nora chmielewski
head of marketing and communication
karoline kulosa
digital growth director
elaine stolworthy
director product assortment
christina kempers
chief of staff
mischa hesse
head of finance
matthias wirtz
head of it
nico weichert
head of people and culture
MARTIN HÖFELER
CEO
CHRISTIANE BÖRDNER
INTERIM CREATIVE DIRECTOR
ANDRE HENNIGERS
DIRECTOR GLOBAL SALES
JULIA KIRSCHNER
DIRECTOR IMPACT & INNOVATION
NORA CHIELEWSKI
HEAD OF MARKETING AND COMMUNICATION
KAROLINE KULOSA
DIGITAL GROWTH DIRECTOR
ELAINE STOLWORTHY
DIRECTOR PRODUCT ASSORTMENT
CHRISTINA KEMPERS
CHIEF OF STAFF
MISCHA HESSE
HEAD OF FINANCE
MATTHIAS WIRTZ
HEAD OF IT
NICO WEICHERT
HEAD OF PEOPLE AND CULTURE
about armedangels
Since 2007, the Cologne-based label ARMEDANGELS has been proving that fashion can be different:
Innovative and timeless, produced according to responsible standards for people and the planet. No wage slavery, no harmful chemicals, no cheap mass-produced goods. From the simple idea of printing T-shirts and collecting donations for projects and organizations through sales, a company has grown that is now one of Europe's largest sustainable lifestyle labels. With a 160-person team and four collections a year, ARMEDANGELS demonstrates that responsibility and good product design are not mutually exclusive.
CONTACT
GERMANY
h.Atelier
Bella Steinbeck
Bella.Steinbeck@haebmau.de
AUSTRIA
Spice PR
Ola Halik
Prinsengracht 675H
1017 JT Amsterdam
ola@spicepr.nl