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Recycled cotton
Keeping cotton in circulation for longer.
Recycled cotton is made using cotton fibres recovered from pre- or post-consumer textile waste. By incorporating these existing materials into new products, recycled cotton helps keep valuable fibres in use for longer. Soft, comfortable and versatile, it allows cotton to continue its journey beyond its first life.
*Source: MIT Sloan School of Management Strategies for Sustainable Business, 2016