DetoxDenim

the perfect pair


LUIS & MAGNUS, INSEPARABLE SINCE 20 YEARS

DetoxDenim

the perfect pair


LUIS & MAGNUS, INSEPARABLE SINCE 20 YEARS

What if clothes were more like relationships? Instead of short-lived trend cycles we committed to creating the perfect pair for everyone and let real couples present them . DetoxDenim is on a mission to not only rid our jeans of unnecessary chemicals but also detoxify our relationship with our wardrobe. Button up and find your perfect pair of DetoxDenim.

LESS BUT BETTER

DetoxDenim is our mission to create cleaner jeans. That means eradicating all unnecessary chemicals out of the production process. No synthetic pesticides, no hazardous chemicals, no toxic chlorine. Selected styles like DYLAANO RETRO and JAARI X STRETCH need even less: less virgin fibers by using 20% recycled cotton. That doesn't only help us treat waste as a precious resource but also has a lower climate impact vs virgin cotton. But to keep the carbon footprint lower, you can make a difference with the right kind of care. Scroll down for more.